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Turds For Gold Results!

April 06, 2010 / San Francisco, CA

 

On March 17th, we posted a message on the Chrome Facebook Fan Page announcing to anyone who'd read it, that if they shipped us a pair of shoes from their closet and had the package postmarked by the 18th, that we would, in turn, send them a free pair of Chrome shoes.

Having recently started making footwear for the harsh demands of city living, we wanted to give the general public the opportunity to discover for themselves just how incredible these shoes are. We expected to see somewhere in the neighborhood of 500 pairs being donated. We’ve been receiving shoes for over a week now from all over the world. Enough to fill up an entire 40 foot long container and then some. Lets just say it’s probably close to ten times as many as we expected.

Turns out the interweb is a incredible means of communication. Who knew? Given the overwhelming response, we’re now going to be giving 500 pairs of shoes to the local St. Vincent de Paul, recycling close to 1,000 pair that can no longer be worn, distributing several hundreds ourselves to those currently living on the streets here in San Francisco and an additional 3,000+ will be going to Haiti with the help of the Soles4Souls organization.

Many thanks to all who participated in this program and donated their shoes! Everyone that is located in the U.S., we'll begin shipping at the end of this week so expect to see some new shoes in the mail in the next few weeks! For all international shipments, expect to see something within the month.

The following photos are a quick snapshot from the past two weeks of what resulted in an amazing experience that we'll never forget...
 

Day 1 Delivery...2 USPS truck loads and over 18 full crates!!!

 

I heard on Twitter that if i bring you beer and some dirty shoes you'll give me some gold...

we were thirsty.

 

more boxes?! guess we should rent some storage.

 

 

Time to sort the turds.

New Belgium thanks for letting us borrow your tent!! The rainy days weren't so fun...

 

The A Team!

 

Yes. Those are real ninja shoes.

 

Now time to process over 5,000 boxes. Thanks Gabby, Suzie, Lizzie and the rest of the FB crew!

 

The Chrome van in downtown SF handing out shoes to the homeless on Easter Sunday.

 

Fini!

 
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